The sponsorship agreement between Cola Turka and Beşiktaş Gymnastics Club was announced at a signing ceremony. The event was attended by Wataru Fujii, CEO and President of DyDo DRINCO Türkiye; Hakan Kanber, CSMO of DyDo DRINCO Türkiye; and Serdal Adalı, Chairman of the Board of Beşiktaş JK.

“At DyDo DRINCO Türkiye, We Believe in the Unifying Power of Sports”

Commenting on the sponsorship agreement, Wataru Fujii, CEO and President of DyDo DRINCO Türkiye, said:

"Today, we are delighted to reunite with Beşiktaş, one of Türkiye’s most established sports clubs. The shared memories that remain in the minds of Beşiktaş supporters are the most valuable testament to the strong and sincere bond between Cola Turka and Beşiktaş. Through this partnership, we are bringing our longstanding connection back onto the field. Until the end of the 2027 season, our Cola Turka brand will appear as the front shorts sponsor of the Beşiktaş First Football Team. We believe that when the dynamism of our brand meets the passion of Beşiktaş supporters, we will create new and unforgettable memories together."

“We Are Reviving Our Partnership with Cola Turka”

Following the signing ceremony, Serdal Adalı, Chairman of the Board of Beşiktaş JK, stated:

"We are pleased to revive our partnership with Cola Turka, a brand that established a significant connection with our club in the past. Between 2005 and 2010, Cola Turka served as the jersey sponsor of our football team and the naming and jersey sponsor of our basketball team. Through the end of next season, Cola Turka will support our club as the front shorts sponsor of our football team. We believe that this partnership, through which we previously achieved important successes together, will bring new achievements to our club. We thank them for their support and wish this agreement to be beneficial for Beşiktaş."

Cola Turka Returns to the Pitch with Beşiktaş

For the next two seasons, the Cola Turka logo will appear on the front shorts of Beşiktaş’s black-and-white kits. The partnership will also be supported through in-stadium LED screens and stadium branding applications.

The brand will accompany both the competition on the field and the excitement of the supporters. Cola Turka previously established a significant presence in the sports community through its collaborations with Beşiktaş. Between 2005 and 2010, the brand served as the club’s naming sponsor, leaving a lasting mark with the memorable “Beşiktaş Cola Turka” era.